There is a steady increase in light weight heavy truck Anhui market favored


In 2011 and 2012, the national truck market as a whole was relatively sluggish. However, the Anhui truck market remained stable. The heavy truck market in particular performed well. Lightweight heavy trucks were highly favored, only in a prefecture-level city in Anhui Province for one year. Can sell more than 10,000 trucks. According to local auto dealers, the overall sales of local trucks were good, and they were basically stable and slightly increased. In the two cities of Mengcheng and Xiangyang, the continued growth in truck sales has strongly supported the Anhui region to maintain a steady increase.


Anhui’s Weibei region has a weak industrial base. To increase income and improve lives, many people choose to purchase heavy trucks to run long-distance freight, and have already formed a considerable scale. With the rapid development of the logistics industry, in some areas of Anhui, the purchase of heavy trucks to run freight has become an important career development choice for the local people. There have even been cases where about half of the people in the entire village have purchased heavy trucks in the freight industry. The emergence of this phenomenon is related to the transformation of the local people's employment concept. Local people have become more and more reluctant to go to work in the city to earn a living. They would rather raise money to buy a car to go out and run freight, mainly to run long-distance transportation across the province, to the Yangtze River Delta, bead Triangle, Beijing, Northeast China and other regions dominate.


According to local dealers, the best-selling models in Anhui are lightweight heavy trucks, especially dump trucks. This is because the overload investigation in Anhui Province in 2012 was very strict, resulting in the development of lightweight dump trucks. The light weight heavy trucks of many manufacturers sold very well. In addition, the number of engineering vehicles has also increased significantly, which is related to the status quo of local urban construction.


Although the overall situation of the truck market in Anhui is good, there are also hidden concerns that management is not standardized. In order to compete for limited sources of customers, truck dealers will take some measures to promote sales. Price warfare has become the most common method, and it does not provide customers with car purchases. Standardized loan assistance. At the same time, the phenomenon of cross-regional sales in the local heavy truck market is still relatively serious, which will seriously disrupt the sales price system of heavy trucks, which is not good for the long-term health of the local heavy truck market.



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