China's new energy vehicle model analysis

China's new energy vehicle model analysis

The 2016 New York Auto Show has just ended. At the same time, the world's annual car was also unveiled. Although Mazda won two awards, the “World Wind Car” and the “World's Annual Design,” the author is more concerned with: “World Car of the Year” In the end, the Toyota Mirai, based on the authority of the world's annual car award judges, shows that: Toyota's Mirai has been deeply rooted in people's hearts, the future of hydrogen fuel cell new energy vehicles has been recognized, and industrialization is not as difficult as imagined.

At present, all major countries in the world are strongly promoting the development and popularization of new energy vehicles, and their respective representative brands or models have also been born, and these new representatives are a card for this country in new energy vehicles. For example, when Mirai is in Japan, Tesla is in the United States, BMW i8 is in Germany... What about China? Do we have the brands and models we took?

Some people say that BYD does not allow sales when it comes to sales; others say that SAIC's new energy technologies are the most comprehensive; others say that Black Tech is, of course, my Techrules. In fact, this problem is difficult to answer, because the independent brands are not strong, no car companies have dominance, and each has its own distinct advantages and disadvantages. If you put your perspective on the telecommunications industry, there is no doubt that it is definitely for Huawei, but car companies did not appear "Huawei."

Some time ago a certain guest writer said that the independent brand should not blindly develop pure electric super running. This view is theoretically correct, based on the fact that independent brands do not possess core technologies. The circle of friends circulates a very popular post. The title is “How many core technologies are self-owned brands”. The main contents of the article are the core technologies of gasoline engines, diesel engines, EFIs, transmissions, etc. used by independent brands. The exception is almost always in the hands of foreigners. Therefore, it is natural to conclude;

In fact, I do not agree with the opinion of the guest writer. On the contrary, the writer even promotes the development of new energy sports cars or supercars. First of all, sports cars can enhance brand power. This is precisely the lack of self-owned brands. This is also an important reason why Japanese brands produced luxury brands collectively in the 1980s and 1990s. Similarly, the Korean system is also the same. Because “car” is an exotic product from Europe and the United States after all, the car in the East has a sense of inferiority. In addition, since the inherent attributes of a sports car are high-tech content, it is of significance to the development of the required industrial foundation and the cultivation of talents. Huge; a sports car sometimes even becomes a symbol of a car company or a national endorsement.

Of course, the development of new energy sports cars, our inherent consumption philosophy is the need to change, their own artificial things do not buy themselves how to attract others? Only in this way can a virtuous circle be formed. This article will analyze which models are representative of China's new energy vehicles. First of all, the emphasis is on a few paragraphs, not a certain paragraph, or as mentioned in the previous article, no independent brand in this area to form a dominant force, can not be persuasive.

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