Sales in September before BBA: Mercedes-Benz expands its advantages, Audi counters violently

Now, the first camp of sales in the Chinese luxury car market has been firmly occupied by Mercedes-Benz, BMW and Audi. After entering the 2017, these three car companies have introduced a variety of new models that are more in line with the immediate needs of domestic consumers. essential. Through the overall online market, it was discovered that from January to September this year, Mercedes-Benz (including smart) had sales of over 460,000 vehicles in China, still bearing the role of a leader, and BMW followed the gap of more than 20,000 vehicles. Audi's unsatisfactory performance in the first half of the year showed a strong counter-attack momentum, again narrowing the gap with second place.

Mercedes-Benz continues to lead nearly 30% year - over- year increase

From January to September, Mercedes-Benz and smart brands sold 460,073 new cars in China, a year-on-year increase of 29%. In September, 53,294 units were sold, an increase of 11% year-on-year. The company has achieved continuous 55-month growth, of which the overall growth of sedan products has exceeded 40%. Domestic models have grown by 35% year-on-year, and GLC SUVs have grown by as much as 37% year-on-year.

BMW sales hit a record high in China

From January to September, BMW (M+M) sold a total of 436,657 new cars in China, a year-on-year increase of 15.2%, setting a new record for sales over the same period. September sales were 52,681 units in a single month, an increase of 7.1% year-on-year, setting a record for the BMW Group’s highest monthly sales in China. Specifically for each vehicle series, the BMW 3 Series has sold more than 10,000 vehicles a month, and the new 5 Series Li is also close to 10,000. In the SUV model, the cumulative sales volume of the M series increased by 80% year-on-year, which is close to the total of last year, while the cumulative sales of the BMW X5 exceeded 33,700 units.

Audi's single monthly sales win the next round to narrow the gap with BMW

From January to September, the Audi brand (including imports) has sold a total of 418,087 new cars, again narrowing the gap with the second BMW. In September alone, a total of 58,062 vehicles were sold, a year-on-year increase of 7.1%, and won the crown of China's luxury car market for four consecutive months. In respect of domestic models, the Audi A6L, Q5 and A4L performed more prominently, selling 12,533 new cars, 11,980 vehicles and 11,749 new cars, respectively, of which A4L increased by 65.8% from the same period of last year. In terms of imported cars, the Audi Q7 sold a total of 1,882 new cars, up 44.3% year-on-year. %, while the Audi A5 and A7 models also showed significant growth, with year-on-year increases of 52% and 43.2% respectively.