Chinese PV companies encounter European business challenges at home

Simon Currie, partner of Norton Roche Law Firm and head of global energy business, said that China's PV companies will face some European companies' challenges at home.

“Unlike wind power, the photovoltaic industry plays a decisive role in opening foreign markets. Because the development of the wind power industry can not be separated from the support of national policies, ordinary people can not carry out individual consumption,” Corry interviewed Caixin reporter in Beijing in early August Said, "But solar energy is different, ordinary people can buy solar modules or solar panels."

Corey believes that this is one of the important reasons why the world's attention has been invested in China's photovoltaic product manufacturers. At present, China is the world's major producer of photovoltaic products, accounting for more than 30% of the share, including many famous companies such as Wuxi Suntech (STP7.82-5.44%) and Yingli.

However, Corry, who has long participated in the financing of renewable energy projects in Europe, believes that even so, Chinese companies still do not fully open the door to the European market. The main reason is that product quality cannot be fully guaranteed.

Norton Roche is a global legal consulting firm with more than 1,800 lawyers and offices in Beijing, Shanghai and Hong Kong. Cory is one of the UK's leading renewable energy business lawyers and has done a lot of projects in Eastern Europe and Western Europe.

In Simon’s view, “Made in China” with low prices does not completely become the magic weapon to occupy the market. “Renewable energy is not a low-cost manufacturing industry. Whether China can truly become a real competitor in countries such as Germany and Denmark depends on when China can guarantee the quality of its products.”

At present, Chinese PV companies rely heavily on exports. Data show that in 2008 China's solar photovoltaic cell production exceeded 2,000 megawatts, of which more than 97% were exported, and the main export targets were Germany, Italy, Spain, Greece, and other countries; in 2009, although this figure had declined, 90% remained. .

In this case, the European market has been slightly troubled, and Chinese PV companies are easily affected. After the financial crisis, in the global installed capacity only after Germany, Spain, the photovoltaic market suffered a "roller coaster" contraction. The export volume of China's photovoltaic companies declined.

Now that the European economy is recovering, China's PV companies have regained their vitality and regained orders. However, the good days before may not be over.

With Spain’s announcement that the solar PV market is saturated, the country raises the threshold for PV subsidies and cuts the subsidy level. The German Photovoltaic Subsidy Act, which was officially approved on July 13 this year, has also lowered a number of subsidy lines including rooftop PV systems. From October 1, the total amount of subsidies will be further reduced. The world’s major photovoltaic market, Europe, has undergone a series of changes.

In this case, "even if some countries in the European market with a low proportion of renewable energy, such as the United Kingdom, Italy, Greece, etc. still have some potential, but some European companies have begun to look to China." Simon said.

However, European investors also have doubts: Will China be able to afford solar power? Will China's renewable energy policy support large-scale investment?

“We have found that China has not fully implemented solar photovoltaic applications. The construction of solar power plants is still lagging far behind the manufacturing of photovoltaic products. This is why European photovoltaic companies have always taken a wait-and-see attitude,” Cory said frankly.

He believes that if China wants to attract overseas investors, the first and foremost is to provide a stable market environment and renewable energy policies. In fact, such environment and policies are also beneficial to the development of renewable energy companies in China.

Simon Currie, partner of Norton Roche Law Firm and head of global energy business, said that China's PV companies will face some European companies' challenges at home.

“Unlike wind power, the photovoltaic industry plays a decisive role in opening foreign markets. Because the development of the wind power industry can not be separated from the support of national policies, ordinary people can not carry out individual consumption,” Corry interviewed Caixin reporter in Beijing in early August Said, "But solar energy is different, ordinary people can buy solar modules or solar panels."

Corey believes that this is one of the important reasons why the world's attention has been invested in China's photovoltaic product manufacturers. At present, China is the world's major producer of photovoltaic products, accounting for more than 30% of the share, including many famous companies such as Wuxi Suntech (STP7.82-5.44%) and Yingli.

However, Corry, who has long participated in the financing of renewable energy projects in Europe, believes that even so, Chinese companies still do not fully open the door to the European market. The main reason is that product quality cannot be fully guaranteed.

Norton Roche is a global legal consulting firm with more than 1,800 lawyers and offices in Beijing, Shanghai and Hong Kong. Cory is one of the UK's leading renewable energy business lawyers and has done a lot of projects in Eastern Europe and Western Europe.

In Simon’s view, “Made in China” with low prices does not completely become the magic weapon to occupy the market. “Renewable energy is not a low-cost manufacturing industry. Whether China can truly become a real competitor in countries such as Germany and Denmark depends on when China can guarantee the quality of its products.”

At present, Chinese PV companies rely heavily on exports. Data show that in 2008 China's solar photovoltaic cell production exceeded 2,000 megawatts, of which more than 97% were exported, and the main export targets were Germany, Italy, Spain, Greece, and other countries; in 2009, although this figure had declined, 90% remained. .

In this case, the European market has been slightly troubled, and Chinese PV companies are easily affected. After the financial crisis, in the global installed capacity only after Germany, Spain, the photovoltaic market suffered a "roller coaster" contraction. The export volume of China's photovoltaic companies declined.

Now that the European economy is recovering, China's PV companies have regained their vitality and regained orders. However, the good days before may not be over.

With Spain’s announcement that the solar PV market is saturated, the country raises the threshold for PV subsidies and cuts the subsidy level. The German Photovoltaic Subsidy Act, which was officially approved on July 13 this year, has also lowered a number of subsidy lines including rooftop PV systems. From October 1, the total amount of subsidies will be further reduced. The world’s major photovoltaic market, Europe, has undergone a series of changes.

In this case, "even if some countries in the European market with a low proportion of renewable energy, such as the United Kingdom, Italy, Greece, etc. still have some potential, but some European companies have begun to look to China." Simon said.

However, European investors also have doubts: Will China be able to afford solar power? Will China's renewable energy policy support large-scale investment?

“We have found that China has not fully implemented solar photovoltaic applications. The construction of solar power plants is still lagging far behind the manufacturing of photovoltaic products. This is why European photovoltaic companies have always taken a wait-and-see attitude,” Cory said frankly.

He believes that if China wants to attract overseas investors, the first and foremost is to provide a stable market environment and renewable energy policies. In fact, such environment and policies are also beneficial to the development of renewable energy companies in China.

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